I've been wondering if it is better to create one large site, or to create several sites targeting various vertical markets in the same area. I just don't know which way makes more sense
I prefer to focus on one quality website as opposed to a bunch of little ones. 30 times the websites require 30 times the links, 30 times the content etc - not worth the effort when you can rank one larger site for many terms.
I would say the only advantage to go with many is that sometimes if you have a good website theme going you can beat out larger and more popular sites using geo targeting key words.
I think there are advantages to both...I think the only way you can have multiple sites work for you is to focus EACH site on a specific topic, and have those sites optimized for those specific topics.
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