Real Estate And Search Engine Optimization Glossary
Risk-based capital The amount of capital necessary to absorb losses throughout a hypothetical ten-year period marked by severely adverse circumstances. Robots.txt Text file placed in a websites root directory and linked in the html code. Allows for wbmasters to control the actions of search engine spiders on the site or even deny them access. ROI Return on Investment is a measure of how much return you receive from each marketing dollar. Rural An area outside of an established urban area or metropolitan district.
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