Real Estate And Search Engine Optimization Glossary
Cul-De_Sac A dead-end street with a rounded turning point. Customer Typically, the buyer (before buyer agency laws), as opposed to the principal (seller). Custom error page You can customize the content and the look-and-feel of the default page that is displayed on your web server when a 404 File Not Found error occurs. A good 404 error page has a friendly message explaining that the page they requested doesn't exist at the location, a site map to encourage the user to continue exploring the site, a search box so the user can conduct a search, and a look-and-feel that matches the rest of the site, including navigation of course. When a search engine spider returns to your site to reindex those now non-existent pages, they will have a set of links to explore in the form of the site map on the custom 404 page. Cyber-Squatting Registering domains related to other trademarks or brands in an attempt to cash in on the value created by said trademark or brand.
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