He wakes up, puts on a shirt and tie and quietly makes his way to real estate sales offices throughout the city. He’s not looking for real estate though. He’s been asked to show up and educate sales staff on the importance of technology and real estate. His name is Robert and at 6 feet tall this articulate, well read, ambitious business owner wants to educate the real estate industry on the importance of waking up the potential of what effective real estate websites can do for them.

If concepts such as API mapping, CMS’s and ASP all make as much sense to you as trying to establish a long term, intellectually deep relationship with Paris Hilton, you’re not alone. Real estate website technology is much different than the website technology needed to run other online businesses. However, with the National Association of Realtors (NAR) estimating that 80% of people start their home search online, the technology end of the real estate industry can no longer be ignored.

With the obvious benefits of starting your real estate search online it makes you wonder if the other 20% lied on their survey or simply didn’t understand the question. Regardless, real estate websites play an important role in today’s real estate marketing efforts.

Real estate websites can no longer be glorified business cards. They need to interact, impress site visitors and act as great market research tools. To learn more click on the link below to visit our main page

Real estate website design

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